What do you get when you combine an inventive product designer, a website designed to support up-and-coming creative projects, cycling, and a gap in the market?
The answer is the Urbanist Cycling Chamois Panties, a product on the Kickstarter website which has gone viral within the cycling community.
We spoke to the women behind the idea, designer Christiana Guzman, to get the lowdown on why she decided to create her own padded cycling underwear, and the response she’s had.
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